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Nokia - now looking not only on manufacturing, but on services also

amitkankani | 22 July, 2008 15:30

Note: This blog is with respect to Indian market as I understand.

Nokia offlate has jumped into Services field too, because it has started various camps like the current USID to give not only devices to the masses, but also a complete set of services around it, so that it can provice what can be called as a complete solution.

Why is Nokia doing this? 

* One clear reason why Nokia is doing this is to fight out competition, as today in market, there are too many brands and models to choose from.

* The next big market is that of rural India, where mobile plague is at the begining of its emergence. So if anyone can truely capture it, will be a clear winner. 

What are the effects of this:

* It will make the life of farmers, villagers easier, as they can now use applications and services to improve efficiency of lot of work.

* It will create more jobs to create such applications/services.

What are the minimum requirements which Nokia should keep in mind to go ahead successfully:

* It should provide "regional language" support for its application/services, this is because, most of the rural population doesn't understand english, and can only understand their own language.

* The applications/services should be easy to use and understand with minimum complexities. The look and feel could be compromised, if by doing so, the simplicity and usability increases. 

* More over it should provide for support (something like e-choupal ref: http://www.echoupal.com) in say every group of villages/grams. This is important to create the eco system which Nokia dreams of. This need not be computer based, it can even be mobile based.

Though this is a very short blog, I hope I have been able to put across my view points, and my main intentions here are to see Nokia fulfill this dream, and I somewhere, should be a part of this.

 

Note: I am not a regular blogger, not atleast on techinical stuff, and hope will learn stlyes and rules of blogging here better in time to come :) So please comment, either on the topic or any feedbacks to improve the blogging style.

 

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Comments

new nokia phone...

BOBMARTIN | 25/07/2008, 10:06

NOKIA has revolutionized the world of smart phone. I am totally in love with my nokia and the new nokia phone will make you tube watching experience phenomenal. I am saving money to buy the new nokia phone . Way to go nokia phones…

===========================================

bob martin

Wide Circles

well soon you will get Nokia phones with apps you like :)

amitkankani | 25/07/2008, 10:20

amitkankani

Hi, yes Nokia phones are nice and thats the reason, I am stuck to different Nokia models since the past 6 years.

Now you will see a new revolution, Nokia will not only sell phones, but services along with it (it has actually already started doing this).

Soon, u will be able to see Nokia phones with applications you can use in everyday life... and with much more ease.

For Indian agricultural population, it will soon come out with new applications where farmers can benefit...

Which phone are you planning to buy ?

For new nokia phone......

code565472 | 28/07/2008, 10:20

I'm still using my 7390 and I stuck in the age of the design such like 7610, 7373, 7390.

At least N96 have a cute little stand make it special in some way (and I also preparing money for N96, for entertainment device, not phone for talk), But all other phones nowadays are just boring squares. Like the most boring device that only have blanking surface and one button.

And I saw some picture of a not-yet exist phone that shows a boring on-screen keyboard design --- 80% of screen is filled by square keys that make text lines fill in a tiny poor space. The blanking touch screen is ugly enough, and with a boring square on-screen keys just make it ugly as hell. Why not make some little decorate on it? Why not try some other shapes and layouts that make it better look and still easy to push?

I think, NOKIA should have a image discussion board that can let peoples post images of their idea of designs of phone and interface. And make the peoples in design center knows that what people really want, or what image can be use in phones.

Evan the software is very usable in everyday life, but sees it shows in a poor-look device (or interface) is a daily tragedy. Isn't it?

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