Design a Mobile Application to Empower the Farming Community of India!

The spread of mobile phones in India is growing rapidly and the number of subscribers had reached 166 million at the end of March 2008. By 2010 India will have 250 million Indians having mobiles with Internet capabilities & built-in cameras. 60 million people can watch video on their phones. 100 million can to listen to music and 200 million can have radio capability in their Mobile phones.

Simply meeting the communication and entertainment needs will not mean much unless we answer the vital question, Is there a social responsibility while extending mobile connectivity throughout the world? We need to focus on how mobile phone can help the overall socio-economic development. There is also a need to focus on the kind of mobile user experience that must be delivered for these new consumers?

How can you harness the power of mobile telephony to enhance the livelihood and quality of life of the farming community of India?

Design an easy to use and cost-effective mobile application (Concept & the UI) that can help in the agriculture productivity and socio economic development of the rural population.

2nd Prize: Rs. 25,000*

3rd Prize: Rs. 15,000*

More info : http://www.usidfoundation.org/usid2008/designchallenge/