I'm currently developing a mobile phone programming curriculum at the University of Nairobi, while simultaneously pursuing my ever growing list of research areas as a Research Scientist at MIT.
natecow | 19 November, 2007 07:21
I attend an increasing number of keynotes where CEOs and EVPs of both major mobile handset manufacturers and mobile operators trumpet their role in bringing the internet to the bottom of the pyramid in the developing world. It's a total fallacy.
The phones that are designed and marketed for the 'developing world' today aren't data enabled, they have no browser or any ability to function as a traditional data device. We're dumping hundreds of millions of devices into these regions that are essentially crippled - and their legacy (the average life span of a phone in Africa is many times that of it's Western counterpart) will affect mobile internet usage in these regions throughout the next decade. Furthermore, in the small Kenyan village where I live it's significantly less than 1 in 10 phones that can support the traditional 'mobile Web' experience, and it's probably closer to 1 in 1000 phones that have ever successfully connected to the web. Most of the phones I see in the village were originally manufactured well before 2003. (The most popular selling phone in my village is an old Ericsson that stopped being made back in 2001.) The local mobile operators should take some blame as well - many simply don't have the equipment or expertise to role out a data network on top of their rapidly expanding GSM net. It took me over 10 days of phone calls with my local Kenyan operator to get my phone activated for their new EDGE network. Most people I know give up after the first couple of hours of configuration. And that's assuming they actually have the right phone...
This is not to say that these billions of mobile phones do not have the potential to access content from the web - rather, the traditional browser-based paradigm of internet usage does not cater to them. The idea that the mobile web consists exclusively of mobile devices running web-browsers identical to the web experience we are used to with IE/Firefox is simply wrong. Throwing more and more resources towards creating devices for the developing world that can emulate the PC browsing experience is misguided. The 2 billion phones being used in the developing world are really great at making and receiving voice calls and text messages: Why not shape the internet experience to meet the specs of every phone's inherent functionality (voice!) rather than requiring devices to have specs that quite frankly aren't going to be realistic for many years to come?
This is why we're building the mobile web experience using SMS and Asterisk (voice) based applications across East Africa. Taking content from the internet (via rss feeds, text crawling, etc) and piping it to users via SMS isn't a new idea - but it's one that is exponentially growing in the developing world. In Kenya there are countless SMS-based applications that provide subscribers with a different mobile web experience: helping people find jobs, keep up to date with sports scores, get weather information, find a date, get information about commodity prices, etc... All content we expect from a mobile web-experience, but now it can be accessed on any phone in Kenya.
While the SMS protocol is standard on all GSM phones, navigating the web via text message is clumsy at best. It requires users not only to have to type english text using an unintuitive numeric keypad, but perhaps more importantly it assumes literacy. Jonathan Ledlie and I are starting to build an audio equivalent to the web that can be accessed from any phone in the world. We're enabling people to make audio homepages where they can record interactive content (in any of Kenya's 1000+ languages) to whomever they wish; telling the family history, listing their CV, anything that the traditional homepage can be used for. But perhaps our most promising audio application is moSoko (soko is marketplace in Swahili) - like Craig's List, but for East Africa and through an audio interface. This type of interface has several major advantages: it is completely free for any Kenyan to use (in most developing countries it is free to receive calls as well as to "flash"* phone numbers), it has no literacy requirements, and any mobile phone subscriber in the country can use the system regardless of the type of phone, service plan, or network. It's a great way to get all sorts of information to people (not just Craig's List items, but weather, produce prices, etc) and also a way to advertise to a very captive audience.
*"flashing" someone means calling them but hanging up before the connection is established, in order to get them to call you back.
I don't believe it is wrong for these mobile phone executives (or press) to hype the potential of the mobile web in the developing world; however I am doubtful that forcing inappropriate, expensive, and fragile technology on these billions of mobile phone users is realistic or beneficial. Instead, I believe we need to start thinking about how to leverage the existing infrastructure of phones present throughout these regions to serve as portals to the internet for the masses.
Browsing, Connectivity, General, Developing World |
Next |
Previous |
Comments (35) |
Trackbacks (0)
natecow | 20/11/2007, 19:23
natecow | 20/11/2007, 19:33
... although it takes users to develop user-generated content. A bit of a catch-22...
Miguel Pantoja | 25/11/2007, 13:44
Miguel Pantoja | 27/11/2007, 12:31
natecow | 01/12/2007, 08:03
Arvind Lodaya | 04/12/2007, 06:04
Ken Banks | 07/12/2007, 20:45
Ken Banks | 07/12/2007, 20:45
Stephane Boyera | 10/12/2007, 12:31
Sridhar Sundaram | 11/12/2007, 06:44
natecow | 18/12/2007, 18:38
eustin2 | 03/02/2008, 18:47
Good post, Nathan. Last month I covered some new websites that offer news on Africa in different formats and ways than how we see the main stream media generally using the internet. They embrace bloggers, user-generated pictures and comments.
AfricaNews, part of Africa Interactive, has actually been around a little while longer than many of the ones mentioned in that post. However, they’ve been in the middle of sourcing stories via bloggers well before this relaunch. The new site, redesigned to better showcase bloggers and user-generated media just went live today.
Mobile Reporting in AfricaProbably the most innovative part of the whole site, the mobile reporters are Africans reporting via their mobile phones. Using GPRS-enabled phones, anyone can send images, articles and video to someone else. This is a huge, primarily because it means that the on-ground reporters don’t need an internet connection at all - only access to a cell phone tower.
The Voices of Africa project is being piloted by 3 reporters right now - one from Ghana, Kenya and South Africa. They are using Nokia E61i phones to send in their stories, working through the technical issues to ensure that it can be rolled out to a much larger group of reporters around the continent.
Sir Pulse | 11/03/2009, 12:59
Very interesting post, Nathan. Don't you mind if I translate it for Russian readers (with link to this post)?
patric548 | 03/06/2009, 14:11
lorece a pesar de la educación, la política y Las Vegas. En realidad esta exploración zoológica, sin texto, para ver quién tiene el ojo son el punctum que rodea el artículo. Es un ejercicio como de experimento práctico que vuelve a ser un filtro que permite ver quién puede ver.
English Dissertation | Construction Dissertation | Business Dissertation
patric548 | 03/06/2009, 14:15
I have never had chance to see the rainy scene. However, the foggy mist around the lake makes this place like heaven.
Accounting Dissertation | Buy Dissertation
kellyblack | 20/07/2009, 12:35
Great post, Mobile Reporting in Africa Probably the most innovative part of the whole site, the mobile reporters are Africans reporting via their mobile phones.
It is not surprising for many students to look for dissertation help online. Actually, many websites are now providing assistance for students who are now having a hard time initializing the process of writing a dissertation paper. A dissertation writing help therefore can be used to make your life easier.
Custom dissertation | Dissertation help
thanks
kellyblack | 20/07/2009, 12:39
Informative and interesting please keep us updated, thank you.
blog85476 | 22/07/2009, 22:10
article is now old but its so informative, great sharing---------------------------tracing a mobile location || Land Rover
blog85477 | 10/08/2009, 12:31
Article is old now but this is great news that nokia is making new application for web . Thanks ----------------------Instant Payday Loan || www.sdccu.com
Panadol | 10/08/2009, 23:42
Of course technology is going to put a damper on face to face interaction. More and more people are using they cell phones or Internet technology to contact friends, business meetings and so on. It's only going to get worse the more technology advances.
Daniel, personal loans for people with bad credit, debt consolidation and payday loans specialist.
Lili_22 | 11/08/2009, 08:37
Realy interesting post, but it is old now. I'm sorry I has found it so late
GarryWert | 04/09/2009, 14:21
Who knows how to write voice applications ? 1000 times or 10000 times less people. Usability in voice apps is an incredible challenge.So here again, i don't think that people would be able to develop voice applications all over the continent. The easyness of creating content is why the Web is the success we know today imho, and voice apps were existing before the Web. Just a small point on acessibility for illiterate people (which is far from being a problem for Developing Countries only). This is, imho, independent of the media. hemmeroid treatment | language learning software | countries that speak spanish
silversten | 14/09/2009, 18:39
While there could be a number of different reasons that your computer is running slow i.e. hardware related issues with memory or processor, a badly fragmented drive, not enough memory installed etc. Why is my computer slow - more often than people realize, the number one reason that your computer is running so slow is related to spyware. It is everywhere, and in fact studies have shown that over 90% of all internet users will become infected with spyware at some point.
We are specialists in catering for weddings, engagement celebrations, corporate functions and other formal events. Based in Perth, Western Australia, all our food is prepared by our team from our kitchens in Perth Pizza, using only the freshest and highest quality ingredients.
GarryWert | 26/09/2009, 15:37
Great post, watch orphan online Mobile Reporting in Africa Probably the most innovative part of the whole site, the mobile reporters are Africans watch 500 days of summer online reporting via their mobile phones. watch the ugly truth online and watch gamer online
thedesignerfenix | 05/10/2009, 10:18
Great post Nathan! Definitely enjoyed reading.
I agree with you. Whilst it is not wrong that mobile companies hype the possibilities that mobile web offers in developing countries, I don't think that it is beneficial..to them..at this stage. I think we need to take small steps, before we introduce new technology to first try to ensure that the current infrastructure is solid and functioning.
sports flooring
commercial flooring
Rated 5 stars~
sandra34 | 23/10/2009, 14:28
I couldn't agree more with you Nathan on this issue. I spend a lot of time in South Africa, and the amount of online cntent is terribly low. I just do not think that the mobile web is something the developing world will use yet.
Buy Hoodia | Sell House Quickly
sandra34 | 23/10/2009, 14:28
Thanks
syahrizal | 08/11/2009, 16:41
I also agree with Nathan. No one if the mobile companies hype the possibilities of offering mobile web in developing countries. However, I think it was useful. are mobile we can access the Internet and get useful information or not.
PLC
GerryG | 11/11/2009, 11:36
I stumbled across this post while doing some research for an Inpatient Heroin Detox Center on my N95. I must say that mobile web browsing is already a tapped medium in most third world countries if you ask me.
luckz | 13/11/2009, 12:56
The development of the current mobile internet fast enough. Almost all people use cars vie internet access. Offers mobile web to developing countries I am sure will be many people who use it.
mechanix22 | 14/11/2009, 22:43
Well I don't think that people would be able to develop voice applications all over the continent. The easyness of creating content is why the Web is the success we know today imho, and voice apps were existing before the Web.
mechanix22 | 18/11/2009, 16:30
Great work..Thanks a lot for sharing this out.
Cheap Holidays
Re: The Mobile Web is NOT helping the Developing World... and what we can do about it.
Paul Coulton | 20/11/2007, 14:07