Gabor Torok's Forum Nokia Blog

Smartphone OS market share - 2012

tote_b5 — Fri, 09 Oct 2009 20:56:49 +0200

Yes, you read it right: it's 2012. Gartner published a report (link: Computerworld) in which they forecast the following smartphone OS market share for 2012:

We could all see the trend which players remain, disappear or gain strong foothold for a while by now. Nokia has always been the strongest when it comes to smartphones and they will be able to keep their position according to Gartner. They have a huge loyal user base and Nokia as an Internet company and phone manufacturer in one will probably be able to fight successfully against its competitors.

Apple has great technical innovations (form factor, made touch trendy with multitouch, etc.) in addition to the ability to sell (how easy it is to forget about this!). Their tight control on most parts of the mobile value chain is very different compared to what their competitors do, but it has proven to affect user experience in the right way and made this business very profitable for the company.

Google is a goliath in Internet business with huge influence on people's lives already. They use this power to become successful in mobile business with a great strategy: cost reduction for everyone, let it be manufacturers, network operators, developers, users, etc.

All these companies are able to make people passionate about their devices. The term, convergence, has been already accompanied with smartphones in the past few years, however, it's always been about integrating something into the device: MP3 player, FM radio, digital camera, GPS, etc. This time it's different: we're living the age of integrating the mobile phone into an even bigger thing, a cloud called Internet. It's no surprise why Google is successful with Android: people are already dependent on their services and they "only" had to provide the means for mobile users to access these services via their beloved gadgets.

It wouldn't be surprising if these figures became true by 2012. All the remaining players are less innovative (Palm Pre is a copy of iPhone), struggling with finding their identity (M$), are not offering a portfolio that is wide enough (BlackBerry is a business phone), etc. It might be worth noting that data communication will be dominant by 2012 and will drive the growth of MID-market. Wonder if Gartner has reckoned with this, too.

Tote

mobile-thoughts.blogspot.com

Ps.: Google Chart API is our friend. :)

Fate of Symbian C++

tote_b5 — Fri, 09 Oct 2009 20:53:52 +0200

Historically, Symbian OS has evolved from EPOC, a mobile operating system written originally by Psion. The foundations were laid down in the 80's and a lot of work had been done to it while it became EPOC32 in the late 90's, the direct predecessor of Symbian OS. Also for historical reasons, the developers of Symbian decided to deviate from standard C and not-yet-standard C++ and create their own flavour of programming language. They thought their own exception mechanism (aka leaving), string handling (alias descriptors), naming conventions (C, M, R, T classes), etc. are better than anything else and make it the most appropriate tool to write an entire operating system and related frameworks for resource constrained devices.

They were probably right. But since it was a deviation from "normal" it was a question of time to turn out if people tolerate the difference. People, also known as developers. Through developers the whole market. Small and big players alike.

When Nokia acquired Trolltech speculation started. About Nokia's real reason, I mean. A lot of people didn't believe that it was "just" about making a common framework for smart- and feature phones + desktop computers. Personally, I thought it was a really valid reason alone, though naturally wondered how it would affect the future of Symbian.

People also speculated if not only will Nokia replace Avkon (the UI framework for Symbian S60) with Qt, but change from Symbian to Linux, too. Time has proven that it was not the case. Symbian OS was - and it still is - so valuable that it wouldn't have made sense to throw it out. Nokia has achieved so much with this operating system, put so much money in the development of it and most importantly the system has proven that it DOES work so that it is reliable, secure, can be customized, etc. It simply made sense to keep it.

The latest news about Qt vs Symbian C++ is that "Qt will take over the application layer on Symbian devices, among others, reducing Symbian development to under-the-hood core programming at best" (from El Reg). At best. So finally it seems the market (again, through developers) didn't tolerate the afore-mentioned deviation. Not as if developers didn't have a bunch of alternatives to develop for Symbian devices: Flash, web run-time, Java, Python, .NET, etc. Still, the programming language that offered the most freedom to developers has apparently failed to attract and keep the masses. It is now time to retreat in the wings.

In the closing words, let me chew upon how much marketing could have supported this programming language to become more popular. Take, for example, the "official" language of iPhone development: objective C. Is it a deviation from standard C? Yes. It's not even C++, if that counts at all. Is it easy to learn? Personally I didn't have the chance to study it, but my ex-colleagues did and they told me that it wasn't that difficult as they had anticipated. Admit that they had a decade of experience in mobile sw development that most people don't. What I'd like to point out, though, is that there are languages that are much easier to learn and use in practice, such as Java, Python and the likes. All in all, I think Obj-C is at least as much deviated from the standard as Symbian C++.

Then why is it so popular in contrast with Symbian C++? Perhaps it's because of the tools - compare the two emulators, for example. Or is it the processes - there are pros and cons on both sides: Symbian Signed has received much criticism, but Apple approval process is not much better, either. Or is it the hype that surrounds iPhone devices and related development environment that made developers to forget about the imperfection of this language? I think it's pretty much that case. What made the hype? Innovation and marketing, i.e. that Apple could find out something new and they could sell it, too.

Symbian C++ could have been saved with a bit more selling power, in my opinion. It is not going to disappear, just less apparent. And I don't cry for it, because I know it's called evolution. I just wonder what those years will be worth of that I had spent with it.

Tote

mobile-thoughts.blogspot.com

The $1 business model

tote_b5 — Mon, 23 Mar 2009 02:08:53 +0100

There are two kinds of developers: those who want to sell their programs and those who write software for fun and/or for fame. The latter type is happy with writing freeware, most probably open source software. This article is about the former.

Of course, most developers want to get paid for their programs. As much as possible. The wiser usually analyses the market first:

Would people be interested in the program?
Would they be willing to pay for it?
How much will they think the program is worth?
What about competition, would our program fill a gap or it would just be one of the many?
How can I sell my program, what distribution channels are available, what is the revenue share, etc?
How much do I need to invest in writing the program financially, in terms of effort, etc.?

And the list is not over yet. But it contains the most important question from this article's point of view: how much is a program worth, how much can we ask for it? Note: the answers to these questions are not necessarily the same.

It is very difficult to foretell how much a program is worth for the users. The answer depends on so many factors, such as target group, their spending habits, type of software (e.g. leisure vs professional), what other programs with similar feature-set cost, etc. Naturally, price calculation is so often affected by that how much a developer appreciates his/her own software ("I put so many hours in creating it that it can't be cheap!") - and the expectations and the reality are not always in balance.

The available distribution channels also influence the final price: what they demand from the developer, what they offer to him, their revenue sharing model, etc. As to the latter, for example, although the 70-30 revenue share wasn't typical 1-2 years ago it is now becoming a standard. Apple's App Store, OHA's Android Market, Nokia's soon-to-be-opened Ovi Store all offer 70% off the revenue to the developer. Revenue share is not everything, though: for example, App Store is such a place where it's not uncommon to hear success stories and big earnings, whereas Android Market's community prefers free software. If you follow the news, you might have heard of the coming BlackBerry App World. I found it very interesting that they set the minimum price for a paid-for application to be $3. They said any software that is not worth this amount shall be freeware. I think it's ridiculous: these guys are not aware of how many developer they will alienate from themselves with this approach. Do they really want developers to sell BB apps or not?

The typical revenue models for developers are as follows:

Release free application first with limited features and make it paid when it really gets traction (thousands, tens of thousand downloads per month). The application is available either for free or as paid-for (exclusive OR). Question: won't people turn away from your application once they have to pay for it?
Write an always paid program, which means that your application must be really cool and advertised so well that despite the price (i.e. that it costs money) people buy it. Question: can you compete with free programs with similar features?
Make a Lite and Pro version of your program, Lite being free and Pro paid. The free version supports a subset of Pro's features making it compelling enough to purchase the paid version. It is a very typical approach among developers. Notes: increased maintenance efforts + separation of free and paid-for features must be well thought-out.
Free program with ads. Notes:
- Not all people like ads
- You need to find a good ad provider
- It is challenging to implement a good advertising solution on mobile devices, and there is no good framework available.
Change model dynamically on an experimental basis: see if you can make it with paid version, if not then make it free, then make it paid again when it becomes popular (this is the path iStrip followed, actually). Question: when will people get bored with this behavior?

Please note that I did not include that model in the above list, where the client program is free, but it is essentially a light-weight interface to a server solution, which is exactly what your customers are paying for. Opera Mini's business model is based on this, for example: Opera Mini, the application, is available for anyone as a free download, however, it's Opera's customers (i.e network operators), who pay the price. This article is simply not about this model.

It's also worth noting how important user ratings have become recently. Some developers faced that ratings can kill: unhappy-uneducated users gave low ratings just because "game was too short", they "expected more", "it was free not too long ago", etc. Perhaps these users are not aware of how much power they have in their hands when they rate. Applications written for Android platform and distributed on Android Market are especially vulnerable to this effect.

Finally, getting closer to the point: how much can we ask for a program? Even though this habit is changing, it's still quite typical from people that they think that "cheap cannot be good" or "if it's good it can't be cheap". However, App Store's success stories have proven right the opposite: developers claimed that their revenue had become much higher when they lowered the price to $0.99. You know, this is such a low price that basically anyone can afford around the world even for the silliest program. Developers are now facing the fact that unless they sell their software at the lowest price there will be others who ask less than them. This basically forces them to sell their apps for $1 from the beginning.

Is it the final price, though? Can a $1 hit be sold for $2, too? No-one knows. It's all about making experiments. If I were to sell my app that I think is worth more than being distributed as a freeware, I would ask $1 for it. If people don't buy it at this low price, then I saved the hassle of price calibration. If it gets successful and my program is (one of) the best(s) in its category, then I would increase the price gradually until the download rate gets stabilized and I couldn't expect more revenue from making it even more expensive.

And actually this is what I call the $1 business model.

Looking forwad to your comments,

Tote

mobile-thoughts.blogspot.com

Smartphone statistics, 2008

tote_b5 — Thu, 12 Mar 2009 17:16:54 +0100

Gartner released their statistics about worldwide smartphone sales, which contains useful information not only the previous quarter (Q4 2008), but the whole past year. I'd like to share the following two figures with you:

Comments:

Nokia is still #1, but it's market position is seriously challenged by RIM, Apple and HTC.
Even Apple is suffering from decreased sales in Q4, but that didn't prevent them from being ranked as the third vendor by sales.

Comments:

Symbian had lived better days a year ago, but it's still a bit more than 50% of smartphones that runs this operating system.
RIM and Mac OS X performed exceptionally well even during the tough economical situation.
Although the share of Windows Mobile shrank a bit, it still maintains its third position. Only blinds can't see that not for long.

Finally, some words on regional sales:

Dramatic increase (69%) is experienced in sales of smartphone in North-America, which now accounts for 20% of mobile phones in this region. Carriers are agressivelypushing data plans that is beneficial for vendors, too, offering vertical mobile solutions from hardware manufacturing to providing developer SDKs to cloud services.
While overall device sales dropped, Asia/Pacific recorded a 2.3% growth in smartphone sales.
EMEA region were up by only 2%, Western-Europe sales increased by 9.6%. Samsung drove sales in 2008 with Omnia as its most successful product.

Tote

mobile-thoughts.blogspot.com

Mobile advertising - An experience

tote_b5 — Wed, 04 Mar 2009 10:51:28 +0100

Background

I decided to give a try to a Reversi-like game found on the Internet just the other day. There was a link to an installation package, which I downloaded and manually installed on my Nokia N95. Even though there was nothing mentioned about that the application is ad-supported, I found the name of the program suspicious since it revealed something about this fact. Never mind, I thought I would still give it a try even though I don't like suprises that come in the form of embedded installation packages (for non-Symbianers: an installation package can contain other 3rd-party software, too, which the main application depends on - these additional programs are referred to as embedded installation packages). Nevertheless, the complementary software has become so intrusive during the installation process and wanted to know such information about me (surprise: it gave me a default birth year, which was exactly the year I was born in - was it an accident or it could find it out somehow?) that I was unwilling to give. Finally I gave up the installation with some bitter taste in my mouth. That was my first experience with Adtronic.

As to mobile advertisement

It's a cliché that there are three-times more mobile devices than desktop computers. If people believe that desktop computers are the homeland of Internet and advertising they will soon have to realize that the transition has already begun from one to the other. Undoubtedly, a device that is always with us is much more compelling platform for advertisers to reach their audience. Their are challenges, though:

Generally the 'context' is an invaluable piece of information from advertising's point of view:
- What is the user's location so that those ads will be shown first that are more relevant at that place.
- Any kind of information can come in handy regarding the user's social network (gender, age, habits, relation to user, etc.) for better targeted ads.
- What the user really wants to do in the given moment, such as browsing to a car rental web page, calling a carpenter, receiving a status report SMS from the bank, etc.
Mobile phones has different characteristics as desktop computers: one of the most notable differences is that they have smaller display giving less room for nice ads that can easily capture the user's attention.

Questions to the 'Audience'

There are couple of things that even I, as a advertisement target, have to answer. The root question is the same in all cases: How much am I willing to give up from my freedom when using my beloved gadget?

How frequently may ads appear without disturbing me?
How much should I let the ad-provider know about my context?
What can an ad do without being too intrusive?
Is it a single application that is 'ad-aware' or I let my entire phone user experience be 'ad-driven'?

Adtronic

Based on what I wrote above you can imagine that I classified Adtronic software as 'suspicious'. But I was surprised to read Forum Nokia Newsletter this morning giving fame to Adtronic. Was it early to judge this software, I asked. A brief summary to those not wanting to visit Forum Nokia:

Adtronic offers advertising solution for S60 devices.
Ads are shown upon new/missed calls, SMS, MMS. Ads usually appear above alert dialogs covering the majority of screen real estate.
How many ads are shown a day can be limited by the user - one must not count on a lot of earned points if it's severely limited, though.
Earned points can be used in various ways
- For reduction of phone bill (who will take care of this?)
- Points can be used to purchase other applications at a discounted price
- Or can be redeemed for GreenPeace, Unicef (nice feature)
The whole solution relies on a working network connection resulting in some data traffic (how much?).

Adtronic offers better monetization to developers should they allow their applications to be bundled with this service. May I ask, though: is it really the price users (not the developers!) have to pay to use applications at a low price? Am I wrong with that selling $0.99 programs also works in Apple's App Store and I bet it will soon work on Android Market, too? Do we really need this?

Another question I'd like to be answered, too: where can I use my points to purchase applications? Is it Adtronic's own store? Or an operator store? How does the whole idea fit into the model of unified content store that all device/platform vendors are pushing lately?

I'm sure I've missed a lot of points with regards to the topic. Could you please make the picture clearer? Thanks!

Tote

mobile-thoughts.blogspot.com

Mobile Monday Budapest - Mobile Software Development

tote_b5 — Mon, 16 Feb 2009 22:36:42 +0100

It's time for the 2^nd Mobile Monday Budapest event! This time the topic is mobile software development and we selected the three hottest platforms: iPhone, Android and Symbian. I wrote 'we', because I'm among the organizers as well as one of the presenters: my presentation will cover Symbian-based development.

Some information on the event:

Date: Feb 23, 2009

Time: 18:00 - 21:00

Venue: BUTE, Magyar Tudósok Körútja 2, Room 019

For more information, please refer to Nokia's new web service, Bantora, or Mobile Monday Hungary.

Everybody is welcome!

Tote

mobile-thoughts.blogspot.com

Thoughts on Palm Pre

tote_b5 — Wed, 14 Jan 2009 11:19:53 +0100

Of course, I've seen Palm's keynote from CES 2009. I've also read quite a few blogs, comments on the topic and now would like to share my impressions about it.

First of all, I liked the device! It looks great, the addition of a QWERTY-keyboard makes it even more complete. The UI looks intuitive, I pretty much liked the introduced card system, where you could switch between running applications. In general it's a fancy device with a high WOW-factor.

Then, what else? Well, my first impression was that it's a copy device, an iClone. It's just a better iPhone, not as if it was not a remarkable thing alone. Nevertheless, I have a few questions on copying a bestselling device in general:

Is that allowed to sell a very similar device with some enhancements? I'm pretty sure that Apple patented a lot of things and I'm surprised to see the same multi-touch functionality to be present in Palm Pre, for example.
Is that nice? Does it make good to Palm's reputation that everyone knows that "iPhone was the first"? I'm pretty sure, though, that Palm will not feel sorry if it's profitable and legally okay.
Will this strategy work at all? As Michael Mace greatly puts it: "... Pre is a better e-mail device than the iPhone and a better consumer device than a Blackberry ... [but] it's probably a worse entertainment device than the iPhone (because it doesn't have iTunes) and probably a worse e-mail device than RIM (because it doesn't have RIM's server infrastructure)." The thing is that we don't know too much other than a technical specification. How much will it cost? What services will be available for the user? In general, why users will want to buy Pre instead of other competing products? And lots of other questions, partly covered below.

I wonder how it will work out that Palm is fighting against such competitors who have existing products in their portfolio. Pre is said to be available in H1/2009 in Sprint's network, but no news about pricing policy, international availability, etc. yet. If Palm will be able to ship this product with such a great technical parameters, their top-priority will (have to) be to build an ecosystem around it. That most importantly means services that 1: give Palm post-sales revenue and 2: tempt users to choose rather Palm's device than any other competitor's. In addition to that, developers must be inspired to make great applications that boost 3rd-party business, too.

In fact, development on Palm is a big question mark to me. You know, I've never been into Palm development, but what I've read from others on this topic was that 1: WebOS is a completely new software architecture, 2: with no backward compatibility. In other words, old applications will not run on the new device. I mean, it's not only that you have to make some tweaking on your existing software and then it will run in the new environment (think of the introduction of Platform Security in Symbian and what that meant to old software), but you have to completely re-write it and even then it's not guaranteed that it will work. Why? Because the keyword for the new SDK is that it's about web-development. Palm toed the line by supporting WebKit (their browser is based on it) and it's great that there's a common platform available on most smartphones by now. Well, Microsoft still resists and I bet that they will always do. In general that means that the boundary between mobile- and full web becomes more and more blurred, but that alone doesn't give you the promise of "Mobile development Paradise". Why? Because you simply can't solve everything with the HTML/CSS/JavaScript trinity. How will you develop your own VoIP, image processing, gaming, etc. application with this technology stack, for example? It's simply not the right tool for a lot of things in software development as in fact no one technology stack can be. But if you limit yourself to one then you eventually shrink your software market. I'm not saying that it will be the only way for development in the future, however, at least it was the message that I got from the keynote.

Finally, two features that captured my attention for different reasons:

Multi-tasking, i.e. being able to run more than one application in parallel. Everybody is keen on that and points out that how great it is compared to the iPhone. And then what? I think it's not an innovation at all - I would say that what's the innovation in the 21^st century of NOT being able to do that. Damn, Apple was better again in doing that. :)
Card-system. Everyone who's seen the keynote or any preview can tell that it's about accessing simultaneously running applications: different apps are shown in a list as playing cards and can be manipulated in a very intuitive way. No doubt, it's a great idea and I'd be happy to use it on other phones, too.

Comments are welcome,

Tote

mobile-thoughts.blogspot.com

Predictions for 2009

tote_b5 — Mon, 05 Jan 2009 02:44:53 +0100

I'm only a little bit more experienced in predicting future trends than I was last year, still I'd like to continue what I started a year ago. Who knows, maybe I'll be at least as right as I was last year?

Let's start with reviewing what I wrote previously and what really happened in 2008:

I commented on ad-driven content and how much e.g. Google depends on operators in allowing their users to use the Internet at a fair price on their mobile. Well, it was only a concern that I raised, but Google's (and Apple's) move was brilliant: they showed that it is not impossible to change the rules. What I really mean is that both companies have their phones offered by network operators with a flat-rate data tariff (it's according to the agreement between the handset vendors and operators), which is really the way for free Internet usage.
As to NFC, I disagreed with the statement of one of my fellow champions, Paul Coulton, that 2008 would be the year for the rise of this technology. I now think that I was right in this question: this technology had so many challenges (let it be technical or political between banks and operators, for example) that 2008 would have been too early for the rise.
Touch - I have only seen the hype around Apple's new phone at the time of writing my previous prediction, but even the early signs were enough to predict that other manufacturers will try to copy Apple's success. I was right in this, but of course, having only this new feature is not enough for success, though obviously is a mandatory component in the recipe of success.
As for Java and that it would be becoming more popular again on mobile platforms, to be honest I can't see any measurable change today. Okay, Android development environment requires mostly this knowledge (not to mention Brew), however, this platform is yet too young to have significant influence on Java's success.
Awakening of North-America to smartphones: it DID happen. People on that continent has finally realized that there are other features that a mobile phone can offer, there are other services that they can use with their favourite gadget, and in general there is much more that they can do with their cell phone that they could ever imagine. And since North-America is in a very strong position when it comes to technology, the awakening of people living there will surely give a boost to innovation and further spread of smartphones.
Finally, I wrote that manufacturers who really think in big will not only sell phones, but also provide Internet services to users. This has also become true, although this will be a never-ending process currently with two-kinds of players: one that has already proven on service-front (e.g. Apple, Google) and the other which is already a recognized brand in mobile (e.g. Nokia).

What will happen in 2009?

Most importantly: the trend will continue for smartphones to become a commodity. Despite the financial crisis more and more people buy smartphones as they become more affordable (mostly due to binding contracts, though prices get lower, too) and once users get used to advanced features they'll be reluctant to give up using them.
As to advanced smartphones with binding contracts, the two newcomers, Apple and Google, managed to achieve that their devices are sold in a contract with flat-rate data tariff. The obvious effect of this is that users will use the internet much more and will be online for much longer.
More services will become available, their integration is a key factor for handset vendors (Nokia: Life Tools, Comes With Music, Mobile e-mail and mail on Ovi, etc.; iTunes & MobileMe for Apple; Zune for Microsoft; GMail, Calendar, Docs, etc. for Android-powered phones, etc.). Thanks to these services network operators will be in a worse position to fight for users who not only purchase phones and pay monthly subscription-fee, but also willing to pay for additional services.
Touch still rules with such innovative ideas as gloves, multiple devices to share their resources, etc. Even more, touch display will not remain a smartphone-only feature, but other devices in the lower-segments will also be equipped with it (e.g. Nokia's first feature phone on Chinese market: http://www.mobilemonday.net/news/nokia-announces-shows-chinese-touchscreen-phone).
3^rd-party apps and app stores: we'll see the introduction of new and re-newed application stores with client integration. Commercial software can be downloaded as well as freeware, revenue share will be more advantageous for developers than it's been so far. The fact that handset vendors are providing their application stores, too, will cause hard times for such independent players as Handango, for example. On the other hand, the obvious advantage of these regular providers will not really disappear: the variety of mobile handsets for which they offer content is much bigger than the coverage of any of the new stores will ever be.
NFC - it seems the time has come for this buzzword to become more popular. In last November, GSM Association called for Pay-Buy-Mobile handsets so that NFC technology be built into commercially available mobile handsets from mid-2009.
Android phones spread all over the world: we have already heard about the second handset that Kogan, an Australian company will ship this January, but rumours have been told about HTC, Huawei and other companies, too, that there will be other phones based on this platform.
Nokia finally to gain more market share in North-America thanks to AT&T for seeing lots of potential in Symbian to become the main smartphone OS in their portfolio
Use of mobile phones in new areas: Nokia Life Tools for users at the bottom of the pyramid (mid-range, low-end phones mainly), Nokia Home Control Center for advanced users who wish their smart home to be controlled by their smartphone, etc.
Transforming smartphone market shares: Motorola, Palm getting weaker (former betting on Android, latter introducing yet another proprietary system), RIM, Sony Ericsson "to survive" (RIM closed a surprisingly good 3th quarter in 2008; Sony Ericsson is also giving a try to Android), Apple getting strong (iPhone Nano in the queue), Samsung remaining strong (very innovative company challenging Nokia, the leader, all the time), although Nokia's position gets slightly weaker, it still remains the most dominant player (one of the most versatile players in this arena with lots of innovation in different areas of mobile space), Microsoft to struggle (has any one of you heard anything about them lately?).
Open-source model to gain ground - license-free handsets, free development environments, high inspiration for developers & tech companies to help each other, etc.
LTE - let's return to 4G and LTE next year, okay?
WiMAX - don't expect mass adoption of this technology in mobile phones yet (though pioneers have already appeared in 2008)
Mobile TV - the future is still foggy: which standard to follow (DVB-H or DVB-T?), will people buy this service at all, etc.

Did I miss something? Sure. Can you correct me in anything I wrote? Anything to add? Please do! Thanks!

Tote

mobile-thoughts.blogspot.com

The diversity of Symbian development

tote_b5 — Sat, 06 Dec 2008 23:49:35 +0100

When talking about mobile software development lots of people forget about the fact that it's not only the native programming language that can be used on a given platform. I've read a lot of comparisons between Symbian/C++, Win32/MFC/.NET of Windows Mobile, Objective-C on iPhone, Android, etc. lately discussing the advantages and disadvantages of these options, maturity and popularity of the underlying platforms, probability of writing successful programs, etc.

The problem with these comparisons (in which Symbian/C++ is typically at the end of the list with its peculiarities and steep learning curve) is that they discuss only half of the picture. The more advanced a mobile platform the more you can do on it - which applies to software development, too. I strongly believe that one of the strengths of software development on Symbian platform is that it's not bound to a single programming language, SDK, etc. A lot of you might not know that for Symbian-powered devices you can write software in

Java - Mobile Java (JME) has been available since the early days,
Flash Lite - Adobe's Flash has been added to S60 phones 1-2 years ago,
Python - Python for S60 is an open source initiative enabling rapid application development,
Ruby - Ruby for Symbian is one of the newest additions to S60,
.NET - Red Five Labs's add-on to S60 platform is tempting Windows Mobile developers to use their skills on another platform,
NS Basic - Powerful development environment and run-time framework for programs written in BASIC (link),
HTML using other web technologies like CSS, Javascript - Apple's WebKit rendering engine is becoming the de facto standard for mobile browsers making them capable of showing full web pages (i.e. not only WAP or mobile web). This enables widgets development for a range of smartphones like S60-phones, iPhone, Android, etc.

You can see from the list above that Symbian development is much more than native application programming. On the contrary, I dare to claim that native programming is becoming less and less relevant over time. Of course, each option has its strengths and weaknesses (as well as native programming) the point is diversity, the possibility to choose. This (among others) makes Symbian OS's position stronger than its competitors': if you can develop for one mobile platform it's almost sure that you can use THAT knowledge for Symbian development, too. One exception for this might be Objective-C on iPhone, but I wouldn't be surprised if that became a reality on Symbian in the near future, too.

By the way, Simon Judge made a quick comparison between different platform development options - it's worth a read. As well as Andreas Constantinou's post at Vision Mobile - a well-written article about mobile application runtimes for better understanding this world.

Any comments are welcome,

Tote

mobile-thoughts.blogspot.com

Random thoughts on recent news

tote_b5 — Thu, 06 Nov 2008 15:38:38 +0100

Hi,

So many things have happened in mobile world recently that I can hardly cope with their sheer volume. This time I would just add my quick thoughts to some of them, one-line comments that I would like you to comment, too.

Let's start with VirusGuard Coming to Android Market in 2009: yeah, a clear disadvantage of full openness coupled with user-controlled security policy is that such a software is necessary. Remember that famous anti-virus software vendors also tried to gain a foothold on mobile phones based on Symbian OS, too? Unfortunately, Symbian's security mechanism works so well that there is no real demand for such software on these phones. Note:since Android Market is only for free software (yet), this commercial software can be purchased from Handango.

I've read two interesting reviews on the user experience of T-Mobile G1 and Nokia S60. In fact, these two were compared to each other. It was funny to read how two people with different needs could come up with contradictory results. Whilst Matthew from Darla Mack's blog found Contacts, Syncing, E-mail support and a "lot of other things" being superior on G1 he confirmed it too that there are many things that need improvement in upcoming Android-powered devices as well. Chris Walters from TheNokiaBlog, on the other hand, found just the opposite: he thought he could at last forget about S60 and can enjoy all the things Android can provide, but realized that S60 is still superior to Android in many aspects: build quality of device, camera, not being locked to any carriers, etc. There are two immediate conclusions I drew from these (and other) reviews:

Don't believe to any reviews, but make your own decision based on your own needs. For example, how would you decide based on these two reviews cited above when they both claimed that G1/S60 was superior to the other platformin Syncing?
Nokia had been the king of user experience on mobile phones until iPhone and G1 appeared on the horizon. The structure of menus, applications, settings, etc. were logical, consistent and compatible across a wide range of devices. It was engineering-driven so it couldn't be in any other way.Following an engineering-driven approach, however, is not enough anymore. In my opinion these companies could learn a lot from each other. It's not a sin (well, generally) to copy one's idea if that has proven whereas ours has not stood the test of time. The point is better user experience, which is better both for users and vendors.

The third thing I found worth being mentioned is Nokia Friend View. This beta software is similar to IYOUIT (for example) that I've already given a try to and liked much. I can see this kind of software being useful from another point of view (than what they advertise), too: I'm a family man and although my kids are small I know that the time will come quickly when I will let them hang around but still would like to know where they are. The wide-spread of such a software (and hardware!) will hopefully keep me relaxed in those times.

Finally, Nokia has made a very important announcement in the past week: they introduced Nokia Life Tools along with 7 new models under €100 price range. According to the press release, Nokia Life Tools is a range of innovative agriculture information and education services designed especially for rural and small town communities in emerging markets. Knowing thatthe opportunity at the bottom of the pyramid is huge, and handset manufacturers and network providers alike are working hard to fill it with phones (this time cited from PCWorld) it's no wonder why these new models can be purchased at never-seen prices. Nokia has finally entered the war fought for phone owners with thin wallets with the introduction of Ultra Cheap Phones.

Tote

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